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EdTech
Web Platform

International EdTech Platform

Large-scale EdTech platform with geo-location routing and local SEO optimization.

Industry

Education / E-Learning / Training

Duration

8 months

Year

2023

#1-5

SEO Rankings

For local course searches

+400%

Organic Traffic

Increase in 6 months

50+

Locations

Cities with dedicated pages

+250%

Enrollments

Increase in course enrollments

The Challenge

Understanding the Problem

The client needed a scalable platform to offer technology training courses across multiple countries, states, and cities. The platform needed to be highly SEO-optimized for local searches like "web development course in Hyderabad" while managing a complex multi-level content structure.

Traditional approaches would require creating thousands of static pages, which was unsustainable.

Our Solution

How We Solved It

We built a sophisticated geo-location aware platform with dynamic routing and automatic SEO optimization.

Key features include:
• Geo-detected routing that identifies user location (country/state/city)
• Dynamic SEO URLs like /in/ts/hyderabad for local targeting
• Multi-level course architecture with consistent content management
• Secure authentication with role-based access
• Payment gateway integration for course enrollment
• Admin dashboard with analytics and student management
• Automated sitemap generation for search engine indexing

Features

Key Features Delivered

Geo-location routing
Dynamic SEO optimization
Course management
Student dashboard
Payment integration
Admin analytics
Tech Stack

Technologies Used

Next.jsReactNode.jsPostgreSQLVercelRazorpay

The geo-location SEO approach put us on the first page of Google for every city we target. Our organic leads increased 4x.

CEO

EdTech Client

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